Korean Air + Tourism Australia Launch Advertising Campaign Down Under
Korean Air has teamed up with Tourism Australia for an innovative, refreshing, nature-infused advertising campaign intended to coin Australia as the premier travel destination for younger Koreans.
Social Media Optimization – Why Do It And How?
I just got off a call with a decently sized corporation that contacted me for advice regarding a multi-million dollar social media marketing campaign they had invested in which is, unfortunately, not making the cut.
Twitter Overcapacity: What The Little Birdy Said In My Ear
This morning I had a little birdy — a blue birdy — fly into my window and provide me with top-secret information as to why Twitter is having outages today and the “Follower” and “Following” count had disappeared momentarily.
WWDC 2010: Safari, iPhones, Apple TV – Oh My!
Hold on to your seats and prepare for liftoff: Apple’s Worldwide Developers Conference is finally here! There is a veil of secrecy over what exactly Apple’s CEO Steve Jobs will showcase in his keynote speech (as always), though I’m sure it will be super cool and I’m excited.
3 Epic Failures of Newbie SEOs – Turning Grasshoppas Into Jedis
Though I am a kind person by nature, I feel the need to disrupt everyone’s Sunday dinner by showcasing the 3 epic failures of newbie SEO practitioners. Some mistakes are made out of ignorance, which I don’t look down upon as knowledge takes time to grow, and others are made out of outright greed combined with a sophisticated lack of intelligence.
Social Media DoucheRank Score – Fresh From PostRank Labs
What’s your DoucheRank? This is the question being asked throughout the internet after PostRank — a site that monitors/gathers real-time social media interactions — launched their super sexy DoucheRank scoring system.
BP Invests in Google AdWords to Fix Brand Reputation
In a frantic and new age attempt to improve its brand reputation after the Gulf oil spill, BP has invested in a huge Pay-Per-Click (PPC) campaign by bidding on keywords in Google, Yahoo and Bing to hopefully filter search engines users to the press section of their website as opposed to other sites on the net.
Museum Marketing w/ Social Media – Show Me The Goods!
I don’t like being a stickler and speaking about negativity in the world, though there are times (like these) that constructive criticism can transform a downfall into a huge success. In particular, why the heck are most museums still relying on old school, boring marketing mediums to attract visitors?
Attorney Social Media Marketing & SEO by The Brainchild Group
Law firm marketing has shifted towards online channels in recent years, and with such a shift the cost of online advertising has unfortunately gone through the roof. It’s simply a matter of supply and demand and the increased cost has pushed many smaller law firms out of the market.
Social Media Saves Gulf Fishermen After BP Oil Spill
The catastrophic blowout that took place on the Deepwater Horizon oil rig on April, 20 has caused a massive amount of damage to wildlife and businesses in the region, which angers me and has inspired me to write this article. Though I’m in Los Angeles, California I feel I must help in some way. But how?