Creative Writing vs AI/SEO Today: Marketing Teams Need to Wake Up
Things inherently change over time and one of the biggest shifts we’ve seen recently is how creative content is fantastic and has its place, though when writing website copy, blogs and other material the fluffy language just isn’t working today for a variety of reasons. First and foremost, when spending money now on content creation […]
How Does AI Benefit the Restaurant Industry? Thinking About the Future
We are living in a world that has now become infused with Artificial Intelligence which is the talk of the town, though a vast majority of people don’t really understand AI and how it works, which has led to either fear and/or a false sense of some magical shiny object at the end of the […]
3 Things to Look For in a Top Digital Agency: Our Advice After 20 Years
Finding the diamond in the rough is a challenge and that ties back to hiring a top digital marketing agency that knows how to get stuff done and isn’t going to waste your time, though how do you find that special team and what are the main things to look for? First and foremost, what […]
Digital Marketing Consulting Services: The Basics in a Nutshell
Similar to ET trying to phone home in the early days, companies nowadays ranging from funded startups to Fortune 500s come to us for help when facing complex situations and those projects = some of the most fun we’ve had. From discovering issues that can cost a company $250M to looking at data where a […]
How to Find the Best Internet Marketing Consultant/Firm: Identifying Strengths
Over the years we have guided companies ranging from startups to Fortune 500s and it’s always interesting when companies see internal roadblocks then seek outside help to solve the problems they’re facing. And many times that takes thinking outside of the box and bringing in consultants that operate without blinders and deliver unique perspectives to […]
Does Being an Internet Marketing Consultant Require Karate? The Way of the Digital Warrior
We are living in a wild world that is full of unknowns and companies from around the globe come to us for internet marketing consulting/guidance because they’ve hit roadblocks and just don’t know where to turn for help, and many times solving simple problems takes methodical/strategic moves to accomplish end goals. Looking at martial arts […]
What is the Average Cost of a Marketing Consultant?
One of the most common questions we have gotten over time is around the cost of a marketing consultant, though that’s a loaded question and depends on a wide variety of factors ranging from a consultant’s purpose (e-commerce, SEO, social media initiatives, etc.) along with where they’re located, company goals, etc. Going back to the […]
Marketing Consultant for Startup Companies: Navigating the Early Days
There is nothing more exciting than jumping into the trenches, building something new then focusing on a startup company that can change the world in many ways. However, many times startup companies need a marketing consultant to guide them through future challenges so they can see and execute on what’s to come. The point is, […]
Can I Use ChatGPT to Write Blog Posts? If You Want to Fail
As kids we can all remember the magical moments in our lives when we saw someone pull a rabbit out of their hat, ride a bicycle into outer space (shout out to ET) and all of the other special moments that open our minds to what’s truly possible. Fast-forward to today, it’s interesting to see […]
What is the Hourly Rate for a Marketing Consultant in 2023?
As the classic Steve Miller Band song goes, time keeps on slippin into the future and in 2023 the rates for marketing consultants have shifted based on the world we’re living in today along with what’s to come. In the past we have covered the costs of marketing consultants for social media, PR, etc. and […]