BLOGS

#FollowFriday: An Exposure-Inducing Twitter Holiday

Ever since the #FollowFriday trend took off back in 2008, it has become one of the best days to increase followers, receive mentions, boost Klout and spur conversations. The idea is to hand-pick influential Twitter users and suggest them to your followers, which serves as a third party recommendation. This is worth its weight in gold.

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Social Media Marketing Without a Blog = Big No No

When it comes to social media, or what I like to call digital gold, blogs serve as corporate spoons — dishing out information that thrives on social channels. Without a blog, how can companies push information outwards? With 140-character Tweets? I don’t think so.

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Apple Earnings Quell Worries About Steve Jobs’ Absence

Today, Apple announced financial results for its first quarter, which ended on December 25, 2010. The company posted quite fruitful (pun intended) revenue amounting to a whopping $26.74 billion, and boasted record net quarterly profit of $6 billion. As one can see, the iPad and iPhone craze is not an illusion, it’s very tangible.

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Steve Jobs: Get Well Soon – We All Need You!

Ever since I became a Mac enthusiast (many years ago), my life has been an Apple-infused tech heaven. I have owned pretty much every product they’ve put out, and the Big A continues to impress me on a regular basis. Given my intimate connection with the brand, I was sad to hear that Steve Jobs will be taking another medical leave of absence.

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