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An integral aspect of any social media campaign is the use of Twitter in all its glory, including a strategic approach to hashtags that maximizes exposure while maintaining a positive reputation.
There are three things I enjoy at every Super Bowl gathering: the game, the food, and the commercials. And when it comes to food, I found a very interesting statistic that scores a major touchdown for vegetables.
Making insurance a cool thing is like getting kids to love their vegetables — it doesn’t seem possible. Despite an uncool product, Geico continues to thrive.
Coffee-mate has launched an ingenious Facebook campaign titled “Free Flavor Friday” that offered 100,000 coupons for a free bottle of coffee’s best friend (Coffee-mate). To redeem the coupons all Facebook users had to do was “Like” Coffee-mate’s fan page.
In this day and age, people have an overwhelming want for current, up-to-date information that is, often times, shared with mobile phones. Due to such, mobile devices have become a social media marketer’s best friend.
Aaron Schoenberger, Founder of The Brainchild Group, expands his social media training to new heights by offering consulting/training to corporations throughout the world.
Social media marketing is a tough cookie that requires in-depth knowledge of the medium, including best practices, to achieve maximum results. And, when it comes to business-to-business marketing, things become far more complex.
Why can’t we all come together, put our phone service providers aside, and sing kumbaya by the campfire? The new iPhone 4 commercial paves the way for just that.
I have to admit that I’m not a big shopaholic and buy shoes every so often. However, when I do think of snagging a pair of kicks, Zappos is my one-stop-shop. Why? Let me tell you…
As many of you have heard, Taco Bell is in a spicy legal debate over its taco meat filling, and false allegations are spreading throughout the Internet like wild fires. Instead of ignoring the issue or coming up with an outlandish excuse, Taco Bell has taken an offense, fact-infused approach.
Over the past 20 years we have analyzed human behaviors on social media to understand everything from why someone is happy with a product and
Following up to a recent blog we published related to guiding companies on the Fortune 500 list, what happens when Fortune 100 companies (top 20%)
We have to start off by saying that search engine optimization for hedge funds is a totally different animal compared to what most SEO firms
Going back 20 years ago when MySpace was the jam then shortly thereafter Facebook, Instagram, YouTube, Twitter and others launched which totally transformed the world
Social media is a wild place today filled with both positives and negatives, and sometimes the dark side leads to legal issues that require expert
Having guided some of the top law firms in the world ranging from boutique attorneys that specialize in very niche areas to Am Law 100
With hedge funds flocking to Miami and surrounding areas, West Palm Beach stands out most and it’s exciting to see the world changing over time
For anyone that’s an LA local you’re familiar with Medieval Times which is always an epic adventure while at the same time the knights fighting/jousting
The world we are living in today is full of smoke and mirrors, especially when it comes to AI, and over the past 6 months
There are times in life when you have to make a change then cross your fingers and hope for the best, and over 10 years