Social Media Consulting: Ways a Consultant/Firm Can Transform Your Business

The world of social media is an interesting place today ranging from understanding the ways people behave and communicate on social networks to identifying trends early on so companies can either ride waves or predict issues on the horizon then react. The possibilities are endless. Social media consulting is all about guiding companies in the […]
Social Media Marketing: Why Industry and Location Expertise Matters

The world of social media marketing today is filled with tons of smoke and mirrors, and when it comes to finding a social media marketing firm with the power to take you to the next level there are two key things to look for. For one, what’s their true passion and the companies/industries they intimately […]
Is Social Media Marketing a Waste of Time/Money? Spilling the Beans

Since we launched back in 2007 the world of social media marketing has drastically changed and with social media impacting our daily lives today, when it comes to business, there’s been a question brewing that we want to touch on. In particular, is social media marketing now a waste of time and money given all […]
Social Media Marketing vs Advertising: What’s the Difference & Best Solution?

Developing social media marketing strategies is an art and it’s interesting how many times people lump organic social media marketing efforts with advertising though the two are drastically different. This post hits on some of the main differences and hopefully sheds light on what your company should be focused on. First off, advertising on social […]
Posting Too Much on Instagram, Social Media: Why You’re Failing

Looking at the ways social media evolved over time it’s interesting how what was first a way to connect and be social transformed into a platform that’s almost like a drug where engagement (comments, likes, etc.) release dopamine in our brains and that pushes us to post more to get more satisfaction. But that mentality […]
Attorney Social Media Marketing: Choosing the Right Company, Consultant

Social media marketing has been steadily growing since the mid-2000s and nowadays a big portion of marketing budgets for a variety of companies/industries are devoted to internet marketing, especially social media. Though when it comes to the legal industry, which has been historically slow to adapt, social media marketing is finally becoming something that law […]
Los Angeles Social Media Expert Witness for Complex Court Cases

Since we launched back in 2007 it has been interesting to see the world change as a whole, and especially the social media space going from its infancy to evolving where today social media touches almost all aspects of our daily lives. And when it comes to the legal industry, the need for experienced, qualified […]
How Much Should I Pay Someone to Manage My Social Media?

Social media management is a unique animal that requires a blend of writing skills, the ability to both accelerate and diffuse situations, having a legal mindset and a variety of other traits that create a cohesive and effective campaign/implementation. But what does it cost to hire someone or a company to manage everything? First and […]
What Does a Social Media Consultant Do? Our Feedback After 15+ Years

The world today is driven by social media ranging from conversations that can make or break companies to epic social media posts that go viral and drive revenue, and aside from conventional/standard social media marketing there’s a special place for social media consultants that solve complex problems. But what exactly do they do? Social media […]
Influencer Marketing Consultants: The Demand for True Expertise

With the rise of social media influencers over time it’s cool to see how marketing budgets first shifted towards social media over 10 years ago and now working with influencers is the talk of the town which has led to a high demand for influencer agencies and platforms or working with social media influencers directly. […]