3 Reasons Why Having a Social Media Strategy is Important
August 4, 2022
Imagine going on a wild trip to Death Valley in California and not being prepared then facing the wrath of nature – that’s exactly what
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Imagine going on a wild trip to Death Valley in California and not being prepared then facing the wrath of nature – that’s exactly what
We have been guiding companies on their social media journeys for 15 years and one roadblock large businesses often face is whether to go with
Social media has taken over our everyday lives and with that comes social media marketing where companies ranging from small to large are all competing
The art of writing press releases is something that is mastered over time and one of the questions that often comes up is whether businesses
The art of writing blog posts is sacred and true ninjas achieve success by conveying a message that can quickly and easily be absorbed; not
The answer to if influencer marketing works, especially on social media, is yes but that’s if it’s done right and people have real influence. Nowadays
The art of social media marketing is unique in itself though when it comes to social media marketing for businesses that are targeting other businesses
The world of social media is an interesting place today ranging from understanding the ways people behave and communicate on social networks to identifying trends
The world of social media marketing today is filled with tons of smoke and mirrors, and when it comes to finding a social media marketing
When I launched The Brainchild Group back in 2007 I was already in the marketing game for years, but mainly operating behind the scenes, and
After analyzing hundreds of the most critical/relevant cases related to social media behaviors where expert witnesses were called in to help, including large cases we’ve
Many times we operate in the shadows to solve complex problems related to brand reputation management issues for the biggest companies in the world while
Though the title of this blog eludes to the future it also ties back to the past especially when discovering what works and doesn’t work
We are living in a world that’s full of smoke and mirrors beginning with social media years ago and now with AI clouding everything, including
The number of companies that come to us and rely on our feedback to solve complex or even the simplest social media puzzles is surprising
Imagine jumping on an inflatable raft trying to ride down a river full of unknowns then hopefully land at your intended destination, which is like
It is always interesting how things change over time and going back 15+ years when we first established roots in Beverly Hills and launched revolutionary
We are living in a world that’s truly fueled by podcasts with many single episodes getting more views than conventional television shows, and whether starting
Aside from guiding exciting projects around the world we spend a lot of time analyzing marketing campaigns to understand what’s working and not, which has
We’ve recently guided a few projects in Miami and as foodies wanted to touch on the social media marketing recipes we see working best for