Social Media Marketing Plans: Research Leads The Way
August 19, 2012
The other day I was working with a client on their marketing campaign and realized that, even though social media marketing is drastically different than
The other day I was working with a client on their marketing campaign and realized that, even though social media marketing is drastically different than
Not many of you know this, but I grow all sorts of fruits and vegetables on my property, and I love when Spring rolls around. Plants go from the greenhouse to their final homes, the sun shines bright, and the bees are buzzing. Interestingly enough, Lowe’s was able to capture the true feeling of Spring in their new advertising campaign.
Geico’s new karaoke dating commercial can be summed up in two words: absolutely hilarious. Ronald finds a way to skip costly online dating sites and channel his energy into, of all things, karaoke.
As Search Engine Optimization (SEO) continues to gain attention and become a much-needed service, I feel it’s important for businesses to know what they’re getting into.
As social media continues to grow by the day, more and more Business-to-Business (B2B) companies are leaning on social channels to boost exposure and provide sustainability for the future.
There are times in life when even though you’re the absolute best, you still don’t succeed. When it comes to landing a big social media marketing contract, or any contract for that matter, it’s not only about what you know, but how you present yourself.
After many years in the business, I’ve recently noticed an influx of PR agencies that are in desperate need of social media and search engine optimization consulting. The days of relying on print, television and radio are gone with the wind, and many old school PR folks need a fresh perspective.
If you were sitting on a seesaw across from one of the world’s largest sumo wrestlers, the one thing you’d wish for is balance. Social
After many years of working with social media including sleepless nights thinking about what it truly is, I recently had a realization that social media marketing is very similar to fishing. Sounds crazy, I know, but hear me out.
This article by Aaron Schoenberger of The Brainchild Group touches on social media pricing in 2012, including hourly consulting rates and monthly social media retainers.
We are living in interesting times where everything is rapidly changing around us whether it’s AI-powered kiosks at fast food restaurants to more consolidated restaurant
In the past few years the magic of artificial intelligence has taken off though too often people believe in the smoke and mirrors (like a
We are living in interesting times today especially when it comes to the legal space, and in recent years we’ve both seen and experienced a
Whether you’re a business based in Calabasas looking for SEO services or someone outside of the bubble looking to break into the Calabasas market, that
For 20 years we have guided the biggest companies in the world and delivered solutions to some of the most complex problems for a wide
We are living in a world where it appears everyone is an internet marketing expert today though what are the true signs of expertise and
We are living in a world of devices that are mainly powered by batteries and going back to the old school marketing days it’s interesting
So it happened again and we experienced another company (consulting client) take the hyperactive approach to social media marketing with the mindset of the more
The days of walking into banks and being approached by someone in a suit to setup an IRA, create a new savings account and all
The time has finally come and we had to drop a post around this topic which has sparked both questions and controversies over many years