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What’s your DoucheRank? This is the question being asked throughout the internet after PostRank — a site that monitors/gathers real-time social media interactions — launched their super sexy DoucheRank scoring system.
In a frantic and new age attempt to improve its brand reputation after the Gulf oil spill, BP has invested in a huge Pay-Per-Click (PPC) campaign by bidding on keywords in Google, Yahoo and Bing to hopefully filter search engines users to the press section of their website as opposed to other sites on the net.
I don’t like being a stickler and speaking about negativity in the world, though there are times (like these) that constructive criticism can transform a downfall into a huge success. In particular, why the heck are most museums still relying on old school, boring marketing mediums to attract visitors?
Law firm marketing has shifted towards online channels in recent years, and with such a shift the cost of online advertising has unfortunately gone through the roof. It’s simply a matter of supply and demand and the increased cost has pushed many smaller law firms out of the market.
The catastrophic blowout that took place on the Deepwater Horizon oil rig on April, 20 has caused a massive amount of damage to wildlife and businesses in the region, which angers me and has inspired me to write this article. Though I’m in Los Angeles, California I feel I must help in some way. But how?
Not only am I a marketing and food fanatic, I also have a big soft spot for music. I love music of all kinds ranging from classic rock to swing to indie. I feel good music and talented artists span across all genres and I respect all musicians for the art they create.
Often times I have clients come to me and inquire about how they can build a strong marketing campaign that will achieve their goals. Due to such, I have decided to whip up this quick article to highlight what I feel makes a strong marketing campaign.
Tonight I have decided to come clean with everyone and divulge a secret of mine: I’m a lobster fanatic/connoisseur and dream about lobster on a regular basis. Lobster and butter, lobster and pasta, lobster and sushi, lobster and my old leather shoes. I’ll eat lobster with anything.
Running on extremely low fuel and a full tank of determination, Dario Franchitti sped past the finish line to take first place at the Indianapolis 500 today. Kudos!
Social Media marketing is a very tricky business, and often times I see beginner companies/individuals claim to be ‘professionals’ but in fact they’re relatively new to the game. Being new isn’t bad, but when incorrect information is suggested to clients and this information ultimately affects the livelihood of the client’s business, that’s when I have an issue. It bugs me like a thorn in the behind (not that I’ve had one, I just like the saying).
Being OG’s in the SEO game from guiding the biggest companies early on to creating algorithms that were later used by search engines, we know
Search engine optimization today is nothing like it was in the past and old school practitioners are being left in the dust because they don’t
The world is being flooded with “social media agencies” popping up everywhere and after being in the social media game since the early days and
We are living in a world of smoke and mirrors where people show certain things when the curtains open yet behind the scenes they’re absolutely
We recently noticed how YouTube is now integrating key Google Search elements into their algorithms/UI, especially related to the “People Also Ask” section, which we
Many years ago Google made a smart move in acquiring YouTube and it’s interesting how the platforms are very different yet their algorithms have always
The world is an interesting place today with tech changing rapidly and that has led to many internet marketing companies (social media agencies, SEO firms,
We were fortunate to be in the right place at the right time in the early days and it has been an exciting journey guiding
Similar to the financial industry, the world of Search Engine Optimization (SEO) is an interesting animal with algorithm fluctuations occurring regularly like the stock market
This is a blog post we had to drop because companies are being gamed by space cadets in the social media marketing world that just