
Social Media Consulting in 2023: Costs, Expertise and Expectations
The social media world continues to evolve and going into 2023 companies ranging from startups to Fortune 500s just don’t know what’s around the next
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The social media world continues to evolve and going into 2023 companies ranging from startups to Fortune 500s just don’t know what’s around the next

Looking at my career in social media over the past 20 years or so it’s crazy to see how the times have changed, including the

The world of search engine optimization has been an ongoing game of chess for the past 20+ years and now that AI is revolutionizing everything,

The magical search engine we all know as Google is becoming more AI-centric by the day to deliver the best user experiences and it’s both

Over the years it has been interesting to see the world of SEO evolve from the early days when tossing in a bunch of keywords

The art of internet marketing is like Picasso painting an epic picture that not only tells a story but also predicts the future and it’s

Not everyone can afford a private jet let alone first class or other upgraded seats on airlines and many times that becomes a roadblock when

One of the biggest challenges companies of all types have faced over the years is a lack of content though with podcasts taking off that’s

The times are changing and with Google releasing new algorithms that are turning search results upside down and causing tons of fluctuations in ranking/traffic for

Years ago we had a series of content that provided critiques on advertising/marketing campaigns ranging from TV commercials to social media marketing and this post

We are living in a world where it appears everyone is an internet marketing expert today though what are the true signs of expertise and

We are living in a world of devices that are mainly powered by batteries and going back to the old school marketing days it’s interesting

So it happened again and we experienced another company (consulting client) take the hyperactive approach to social media marketing with the mindset of the more

The days of walking into banks and being approached by someone in a suit to setup an IRA, create a new savings account and all

The time has finally come and we had to drop a post around this topic which has sparked both questions and controversies over many years

With social media being powered by AI today this topic is a no-brainer however many social media folks still try to hang onto the early

The social media world has been changing drastically over time and as being OGs in Beverly Hills before the hype took off we thought it

Aside from all of the projects we’ve guided in the financial space, the legal world and all sorts of other initiatives, the food industry holds

After nearly 20 years in the social media world since the early days you can imagine how we get flooded with questions from clients and

We are living in a digital age where everyone is glued to their phones/devices on a regular basis, and those behaviors alone unlock big opportunities