
Does Influencer Marketing Actually Work? Our Experience Over 15 Years
The answer to if influencer marketing works, especially on social media, is yes but that’s if it’s done right and people have real influence. Nowadays

The answer to if influencer marketing works, especially on social media, is yes but that’s if it’s done right and people have real influence. Nowadays

The art of social media marketing is unique in itself though when it comes to social media marketing for businesses that are targeting other businesses

The world of social media is an interesting place today ranging from understanding the ways people behave and communicate on social networks to identifying trends

The world of social media marketing today is filled with tons of smoke and mirrors, and when it comes to finding a social media marketing

When I launched The Brainchild Group back in 2007 I was already in the marketing game for years, but mainly operating behind the scenes, and

Since we launched back in 2007 the world of social media marketing has drastically changed and with social media impacting our daily lives today, when

Developing social media marketing strategies is an art and it’s interesting how many times people lump organic social media marketing efforts with advertising though the

Looking at the ways social media evolved over time it’s interesting how what was first a way to connect and be social transformed into a

Social media marketing has been steadily growing since the mid-2000s and nowadays a big portion of marketing budgets for a variety of companies/industries are devoted

Since we launched back in 2007 it has been interesting to see the world change as a whole, and especially the social media space going

Over the years we have guided a wide variety of companies around the world including top law firms, and nowadays we’re getting more inquiries from

As we create more content on our blog it’s interesting to see the types of clients and questions we have coming inbound, including Certified Public

Things inherently change over time and one of the biggest shifts we’ve seen recently is how creative content is fantastic and has its place, though

We are living in a world that has now become infused with Artificial Intelligence which is the talk of the town, though a vast majority

After guiding hundreds of social media marketing projects over the years there’s a common failure we see and have to point out: The wild concept

Finding the diamond in the rough is a challenge and that ties back to hiring a top digital marketing agency that knows how to get

With our team being born and raised in Los Angeles and seeing the city change over time this blog is focused on LA though the

The social media marketing industry is seeing a major shift now where artificial intelligence (AI) is taking over and the artsy, theoretical approach to social

Looking at over a thousand blogs we have posted since launching nearly 20 years ago along with a few that touch on the costs of

With the world buzzing today about all of the ways companies can use AI to supposedly replace humans and boost sales/profits with a magic wand,