
Does Influencer Marketing Actually Work? Our Experience Over 15 Years
The answer to if influencer marketing works, especially on social media, is yes but that’s if it’s done right and people have real influence. Nowadays

The answer to if influencer marketing works, especially on social media, is yes but that’s if it’s done right and people have real influence. Nowadays

The art of social media marketing is unique in itself though when it comes to social media marketing for businesses that are targeting other businesses

The world of social media is an interesting place today ranging from understanding the ways people behave and communicate on social networks to identifying trends

The world of social media marketing today is filled with tons of smoke and mirrors, and when it comes to finding a social media marketing

When I launched The Brainchild Group back in 2007 I was already in the marketing game for years, but mainly operating behind the scenes, and

Since we launched back in 2007 the world of social media marketing has drastically changed and with social media impacting our daily lives today, when

Developing social media marketing strategies is an art and it’s interesting how many times people lump organic social media marketing efforts with advertising though the

Looking at the ways social media evolved over time it’s interesting how what was first a way to connect and be social transformed into a

Social media marketing has been steadily growing since the mid-2000s and nowadays a big portion of marketing budgets for a variety of companies/industries are devoted

Since we launched back in 2007 it has been interesting to see the world change as a whole, and especially the social media space going

Many years ago Google made a smart move in acquiring YouTube and it’s interesting how the platforms are very different yet their algorithms have always

The world is an interesting place today with tech changing rapidly and that has led to many internet marketing companies (social media agencies, SEO firms,

We were fortunate to be in the right place at the right time in the early days and it has been an exciting journey guiding

Similar to the financial industry, the world of Search Engine Optimization (SEO) is an interesting animal with algorithm fluctuations occurring regularly like the stock market

This is a blog post we had to drop because companies are being gamed by space cadets in the social media marketing world that just

After nearly 20 years guiding the biggest companies in the world and their internal teams along with third parties like outside social media agencies we

Social media marketing and SEO for hotels throughout the world is very competitive, especially in trending locations like Miami, and this post touches on some

The world is a wild place today though many things are still predictable, including how to boost ranking in Google’s search results for hotels using

As a social media agency and consulting firm that launched nearly 20 years ago and has guided guided top companies throughout the world in a

For nearly 20 years since the early days of social media marketing we have guided the biggest companies in the world, though today things have